Category: Marketing

There’s no doubt about it marketing looks very different in 2019 to what it did a few years ago – even a year ago! So what do you need to do in 2019 to level up your marketing? So many business owners are trying to play the short game with the newest Instagram tactics or ... Read More

If you’re in the fitness space, most likely you’ve heard of Kayla Itsines – she’s a global phenomenon growing from a local fitness trainer in Adelaide to becoming the global face of the app and brand SWEAT. Who you probably haven’t heard of is Tobi Pearce – Kayla’s Fiance and CEO of SWEAT. Tobi has ... Read More

It’s 2019 – are you ready to go to a new level in your business this year? What is stopping you? Or are you full steam ahead to realise those dreams? Tony Mennillo is an alumni of our COM Ninja Program and a fantastic Personal Trainer in based in Adelaide. For 13 years he owned ... Read More

  I had a conversation with a client the other day who was struggling to get good quality leads in the door. You see, what was happening was when leads we’re coming into the gym – they would show them around the facility, do a gym tour – look at the treadmills and the bikes and ... Read More

On this week’s episode of Industry change, I sit down with influencer, former athlete and best-selling author, Steve Brossman. We talk all about positioning yourself as a personal trainer in order to find success in your market no matter how often the environment changes. Steve has found success in doing many things, from owning health ... Read More

  In this episode of Industry Change, I sat down with long time fitness industry expert, Geoff Jowett. Geoff was involved as an original founder of Vision Personal Training, where he saw great success in building boutique personal training studios. He went on to have major success with the BodyTrim brand. And yet even after all ... Read More

This week on Quick Wins With COM I go over the best method for utilising online video in marketing campaigns. With all the technology around these days anyone can make a decent video, but how do you can you use video in your marketing? There are three distinct videos forms that are great for marketing ... Read More

On Quick Wins With COM this week I discuss how to develop a unique brand for your business. Now uniqueness is a strong element when it comes to marketing as without it the only way to compete with similar companies is pricing. Setting your products and services apart from the competition will not only attract ... Read More

This Week on Quick Wins With COM I go through some easy ways to generate more content from videos. These are six methods all businesses should be using to help them get the most out of online video. Create Content in Batches It’s much better to film videos in batches of four or five. Doing ... Read More

Welcome to Industry Change Episode 5, where Richard talks to Malcolm Gunning, the Principal of Gunning Real Estate and also the president of the Real Estate Institute of Australia. They discuss how the consumer has changed as vendors have become smarter as more information has opened up to them via the internet. In just 10 ... Read More